{"title":"Featured","description":"","products":[{"product_id":"the-heavy-faded-long-time-dead-edition","title":"Long Time Dead Oversized Tee","description":"\u003cp\u003eNot only is this new edition made from top-notch Heavy materials, but it also boasts a heavy faded finish that sets it apart from the rest. These garments are so luxurious, you'll be tempted to collect one of each!\u003c\/p\u003e\n\u003cp\u003eThe Heavy Faded Tee and tank, crafted from 100% carded cotton for durability and comfort, are built to last with a heavy 240 GSM weight and garment dyed finish.\u003c\/p\u003e\n\u003cp\u003eThe boxy oversized fit, dropped shoulders, and twin-stitched wide neck ribbing add to its timeless and relaxed look. Plus, the preshrunk fabric helps minimize shrinkage. Boxy, oversized fit with dropped shoulders Heavy weight, 240 GSM 100% carded cotton\u003c\/p\u003e\n\u003cp\u003ePreshrunk to minimise shrinkage.\u003c\/p\u003e\n\u003cp\u003eAvailable in Faded Black, Faded Sand and White.\u003c\/p\u003e\n\u003cp\u003eOrder Now and get within 7 Days 📦\u003c\/p\u003e\n\u003c!----\u003e","brand":"Up and Down Apparel","offers":[{"title":"Faded Black \/ S","offer_id":48878480032067,"sku":"Long.time.Dead.01","price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Faded Black \/ M","offer_id":48878480064835,"sku":"Long.time.Dead.02","price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Faded Black \/ L","offer_id":48878480097603,"sku":"Long.time.Dead.03","price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Faded Black \/ XL","offer_id":48878480130371,"sku":"Long.time.Dead.04","price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Faded Black \/ XXL","offer_id":48878480163139,"sku":"Long.time.Dead.05","price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Faded Sand \/ S","offer_id":54298910130499,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Faded Sand \/ M","offer_id":54298910163267,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Faded Sand \/ L","offer_id":54298910196035,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Faded Sand \/ XL","offer_id":54298910228803,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Faded Sand \/ XXL","offer_id":54298910261571,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ S","offer_id":54298910294339,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ M","offer_id":54298910327107,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":54298910359875,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL","offer_id":54298910392643,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XXL","offer_id":54298910425411,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/2224\/5699\/files\/Long_Time_Dead_-_Back_Mock_up_-_White_copy.jpg?v=1774342766"},{"product_id":"the-wod-shorts-for-the-girls","title":"The WOD Shorts - For the Girls !","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eOur newest addition to the WOD shorts collection, these ultra-flexible women's shorts have been wildly popular in our pop ups and are now available online! They feature a separate supportive lining for maximum comfort, and of course, a convenient phone pocket for when you need it.\u003c\/p\u003e\n\u003cp\u003eThese shorts can withstand even the toughest workouts and come in a range of colors. And don't worry, they're super affordable and top-notch quality. But get them while you can, we're not sure how long they'll stick around!\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c!----\u003e","brand":"Up and Down Apparel","offers":[{"title":"S \/ Navy","offer_id":48932733157699,"sku":"WOD.WOMEN.01","price":25.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Faded Black","offer_id":48932733223235,"sku":"WOD.WOMEN.03","price":25.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Navy","offer_id":48932733354307,"sku":"WOD.WOMEN.06","price":25.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Faded Black","offer_id":48932733419843,"sku":"WOD.WOMEN.08","price":25.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Navy","offer_id":48932733518147,"sku":"WOD.WOMEN.011","price":25.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Faded Black","offer_id":48932733583683,"sku":"WOD.WOMEN.013","price":25.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Navy","offer_id":48932733681987,"sku":"WOD.WOMEN.016","price":25.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Faded Black","offer_id":48932733747523,"sku":"WOD.WOMEN.018","price":25.0,"currency_code":"GBP","in_stock":true},{"title":"XXL \/ Navy","offer_id":48932733845827,"sku":"WOD.WOMEN.021","price":25.0,"currency_code":"GBP","in_stock":true},{"title":"XXL \/ Faded Black","offer_id":48932733911363,"sku":"WOD.WOMEN.023","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/2224\/5699\/files\/WODShortsWomen-BackMockBlackcopy.jpg?v=1774345051"},{"product_id":"gain-penallta-warrior-shorts-copy","title":"UP\u0026DN shorts 26","description":"\u003cp\u003eNew to the range for 2026 and totally squatable.\u003c\/p\u003e\n\u003cp\u003eKeeping your modesty in tact AND showing off those gains. \u003c\/p\u003e\n\u003ch5\u003e⭐squat roof \u003c\/h5\u003e\n\u003ch5\u003e⭐Elastic waist and Cord \u003c\/h5\u003e\n\u003ch5\u003e⭐No inner layer \u003c\/h5\u003e\n\u003ch5\u003e⭐pockets\u003c\/h5\u003e\n\u003cp\u003eDelivered to you in 7 days or under 📦\u003c\/p\u003e\n\u003cp\u003eClassic Black ... always the Black \u003c\/p\u003e","brand":"Up and Down Apparel","offers":[{"title":"Black \/ S","offer_id":54257272848707,"sku":null,"price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":54257272881475,"sku":null,"price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":54257272914243,"sku":null,"price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":54257272947011,"sku":null,"price":36.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XXL","offer_id":54257272979779,"sku":null,"price":36.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/2224\/5699\/files\/Uo_dnShorts-FrontMockupcopy.jpg?v=1772957912"},{"product_id":"my-running-club-tee-copy-2","title":"My Running Club Technical Vest","description":"\u003cp\u003e\u003cstrong\u003eThe vest - NEW for 2026!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRunning season is back. Whether it's a slow jog in the park, with your mates, with a club or you're Hyroxing it....this is for you. \u003c\/p\u003e\n\u003cp\u003eMy Running Club...run free, not for you, for me! \u003cstrong\u003eLOVE IT. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIn a new technical tee. In both mens and womens fit and in Navy and Arctic White. \u003cspan\u003eCrafted from a lightweight, Neoteric™ fabric to wick sweat away from the skin. \u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Up and Down Apparel","offers":[{"title":"XS \/ Navy \/ Female Fit","offer_id":54298923237699,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XS \/ Navy \/ Male Fit","offer_id":54298957906243,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XS \/ Arctic White \/ Female Fit","offer_id":54298953154883,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XS \/ Arctic White \/ Male Fit","offer_id":54298957939011,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Navy \/ Female Fit","offer_id":54298923303235,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Navy \/ Male Fit","offer_id":54298957971779,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Arctic White \/ Female Fit","offer_id":54298953187651,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"S \/ Arctic White \/ Male Fit","offer_id":54298958004547,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Navy \/ Female Fit","offer_id":54298923368771,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Navy \/ Male Fit","offer_id":54298958037315,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Arctic White \/ Female Fit","offer_id":54298953220419,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"M \/ Arctic White \/ Male Fit","offer_id":54298958070083,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Navy \/ Female Fit","offer_id":54298923434307,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Navy \/ Male Fit","offer_id":54298958102851,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Arctic White \/ Female Fit","offer_id":54298953253187,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"L \/ Arctic White \/ Male Fit","offer_id":54298958135619,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Navy \/ Female Fit","offer_id":54298923499843,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Navy \/ Male Fit","offer_id":54298958168387,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Arctic White \/ Female Fit","offer_id":54298953285955,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XL \/ Arctic White \/ Male Fit","offer_id":54298958201155,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XXL \/ Navy \/ Female Fit","offer_id":54298923565379,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XXL \/ Navy \/ Male Fit","offer_id":54298958233923,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XXL \/ Arctic White \/ Female Fit","offer_id":54298953318723,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XXL \/ Arctic White \/ Male Fit","offer_id":54298958266691,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XXXL \/ Navy \/ Female Fit","offer_id":54298923630915,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XXXL \/ Navy \/ Male Fit","offer_id":54298958299459,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XXXL \/ Arctic White \/ Female Fit","offer_id":54298953351491,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true},{"title":"XXXL \/ Arctic White \/ Male Fit","offer_id":54298958332227,"sku":null,"price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/2224\/5699\/files\/Running_club_Vest_-_Back_-_Navy_copy.jpg?v=1774381730"},{"product_id":"long-time-dead-box-tee","title":"Long Time Dead 26 BOX tee","description":"\u003cp\u003e\u003cstrong\u003eIts time! Long Time dead has been one of our most sought after items so now we go again for 2026 \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe box Tee, crafted from 100% combed cotton for durability and comfort, are built to last with a heavy 240 GSM weight, making this one of the most luxury feels you can get. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe boxy oversized fit\u003c\/li\u003e\n\u003cli\u003eDropped shoulders\u003c\/li\u003e\n\u003cli\u003eTwin-stitched wide neck ribbing add to its timeless and relaxed look.\u003c\/li\u003e\n\u003cli\u003ePreshrunk fabric helps minimize shrinkage\u003c\/li\u003e\n\u003cli\u003eSlightly shorter than the standard tee which we LOVE \u003c\/li\u003e\n\u003cli\u003eUPF50+ \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAvailable in Black or White.\u003c\/p\u003e\n\u003cp\u003eOrder Now and get within 7 Days 📦\u003c\/p\u003e\n\u003c!----\u003e","brand":"Up and Down Apparel","offers":[{"title":"White \/ S","offer_id":54315110367555,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ M","offer_id":54315110400323,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":54315110433091,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL","offer_id":54315110465859,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XXL","offer_id":54315110498627,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XXXL","offer_id":54315123212611,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ S","offer_id":54315123245379,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":54315123278147,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":54315123310915,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":54315123343683,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XXL","offer_id":54315123376451,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XXXL","offer_id":54315123409219,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/2224\/5699\/files\/LTD_new_-_Jo_Model_-_Box_-_White_copy.jpg?v=1774886708"},{"product_id":"cactus-box-tee","title":"Cactus Box Tee","description":"\u003cp\u003e\u003cstrong\u003eWe love this one...the Cactus tee. It's on one of our most popular tees, the box tee, in white. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe box Tee, crafted from 100% combed cotton for durability and comfort, are built to last with a heavy 240 GSM weight, making this one of the most luxury feels you can get. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe boxy oversized fit\u003c\/li\u003e\n\u003cli\u003eDropped shoulders\u003c\/li\u003e\n\u003cli\u003eTwin-stitched wide neck ribbing add to its timeless and relaxed look.\u003c\/li\u003e\n\u003cli\u003ePreshrunk fabric helps minimize shrinkage\u003c\/li\u003e\n\u003cli\u003eSlightly shorter than the standard tee which we LOVE \u003c\/li\u003e\n\u003cli\u003eUPF50+ \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAvailable in White.\u003c\/p\u003e\n\u003cp\u003eOrder Now and get within 7 Days 📦\u003c\/p\u003e\n\u003c!----\u003e","brand":"Up and Down Apparel","offers":[{"title":"S","offer_id":54461429580099,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":54461429612867,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54461429645635,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"XL","offer_id":54461429678403,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"XXL","offer_id":54461429711171,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true},{"title":"XXXL","offer_id":54461429743939,"sku":null,"price":32.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/2224\/5699\/files\/Catcus_-_Back_Model_-_Box_-_White_copy.jpg?v=1779827041"}],"url":"https:\/\/upanddownapparel.org\/collections\/featured.oembed","provider":"Up and Down Apparel","version":"1.0","type":"link"}